Archive for December, 2009

Is Money the root of Evil?

from Mike Dillard´s: Is money destroying the world

http://www.magneticsponsoring.com/marketing/is-money-destroying-the-world.html/comment-page-1#comment-1341

Have you ever asked what is the root of money? Money is a tool of exchange, which can’t exist unless there are goods produced and men able to produce them.

Money is the material shape of the principle that men who wish to deal with one another must deal by trade, and give value for value.

Money is not the tool of the moochers, who claim your product by tears, or of the looters, who take it from you by force. Money is made possible only by the men who produce. Is that what you consider evil?system1

When you accept money in payment for your effort, you do so only on the conviction that you will exchange it for the product of the effort of others. It is not the moochers or the looters who give value to money. Not an ocean of tears nor all the guns in the world can transform those pieces of paper in your wallet into bread you will need to survive tomorrow.

Those pieces of paper, which should have been gold, are a token of honor your claim upon the energy of the men who produce. Your wallet is your statement of hope that somewhere in the world around you there are men who will not default on that moral principle which is the root of money. Is that what you consider evil?

Have you ever looked for the root of production? Take a look at an electric generator and dare tell yourself that it was created by the muscular effort of unthinking brutes. Try to grow a seed of wheat without the knowledge left to you by men who had to discover it for the first time.

Try to obtain your food by means of nothing but physical motions and you’ll learn that man’s mind is the root of all the goods produced and of all the wealth that has ever existed on earth.

But you say that money is made by the strong at the expense of the weak? What strength do you mean? It is not the strength of guns or muscles. Wealth is the product of a man’s capacity to think. Then is money made by the man who invents a motor at the expense of those who did not invent it?jobs-keynote

Is money made by the intelligent at the expense of the fools? By the able at the expense of the incompetent? By the ambitious at the expense of the lazy? Money is made – before it can be looted or mooched – made by the effort of every honest man, each to the extent of his ability.

An honest man is the one who knows that he can’t consume more than he has produced.

To trade by means of money is the code of men of good will. Money rests on the axiom that every man is the owner of his mind and his effort. Money allows no power to prescribe the value of your effort except the voluntary choice of the man who is willing to trade you his effort in return. Money permits you to obtain for your goods and your labor that which they are worth to the men who buy them, but no more.

Money permits no deals except those to mutual benefit by the unforced judgment of the traders. Money demands of you the recognition that men must work for their own benefit, not for their own injury, for their gain, not their loss – the recognition that they are not beats of burden, born to carry the weight of your misery – that you must offer them values, not wounds – that the common bond among men is not the exchange of suffering, but the exchange of goods.

Money demands that you sell, not your weakness to men’s stupidity, but your talent to their reason; it demands that you buy, not the shoddiest they offer, but the best that your money can find.

And when men live by trade – with reason, not force, as their final arbiter- it is the best product that wins, the best performance, the man of best judgment and highest ability – and the degree of a man’s productiveness is the degree of his reward.

This is the code of existence whose tool and symbol is money. Is that what you consider evil? But money is only a tool. It will take you wherever you wish, but it will not replace you as the driver.

It will give you the means for satisfaction of your desires, but it will not provide you with desires. Money is the scourge of men who attempt to reverse the law of causality – the men who seek to replace the mind by seizing the products of the mind.

Money will not purchase happiness for the man who has no concept of what he wants: money will not give him a code of values, if he’s evaded the knowledge of what to value, and it will not provide him with a purpose, if he’s evaded the choice of what to seek. Money will not buy intelligence for the fool, or admiration for the coward, or respect for the incompetent.

The man who attempts to purchase the brains of his superiors to serve him, with his money replacing his judgment, ends up by becoming the victim of his inferiors.

The men of intelligence desert him, but the cheats and the frauds come flocking to him, drawn by a law which he has not discovered: that no man may be smaller than his money. Is this the reason why you call it evil?

Only the man who does not need it, is fit to inherit wealth – the man who would make his own fortune no matter where he started. If an heir is equal to his money, it serves him; if not, it destroys him. But you look on and you cry that money corrupted him.

Did it?

Or did he corrupt his money?

Do not envy a worthless heir; his wealth is not yours and you would have done no better with it. Do not think that it should have been distributed among you; loading the world with fifty parasites instead of one, would not bring back the dead virtue which was the fortune. Money is a living power that dies without its root. Money will not serve the mind that cannot match it. Is this the reason you call it evil?

Money is your means of survival. The verdict you pronounce upon the source of your livelihood is the verdict you pronounce upon your life.

If the source is corrupt, you have damned your own existence. Did you get your money by fraud? By pandering to men’s vices or men’s stupidity? By catering to fools, in the hope of getting more than your ability deserves? By lowering your standards? By doing work you despise for purchasers you scorn? If so, then your money will not give you a moment’s or a penny’s worth of joy.

Then all the things you buy will become, not a tribute to you, but a reproach; not an achievement, but a reminder of shame. Then you’ll scream that money is evil. Evil, because it would not pinch-hit for your self-respect? Evil, because it would not let you enjoy your depravity? Is this the root of your hatred of money?

Money will always remain an effect and refuse to replace you as the cause. Money is the product of virtue, but it will not give you virtue and it will not redeem your vices. Money will not give you the unearned, neither in matter nor in spirit. Is this the root of your hatred of money?

Or did you say that it’s the love of money that’s the root of all evil?

To love a thing is to know and love its nature. To love money is to know and love the fact that money is the creation of the best power within you, and your passkey to trade your effort for the effort of the best among men. It’s the person who would sell his soul for a nickel, who is the loudest in proclaiming his hatred of money – and he has good reason to hate it.

The lovers of money are willing to work for it. They know they are able to deserve it.

Let me give you a tip on a clue to men’s characters: the man who damns money has obtained it dishonorably; the man who respects it has earned it. Run for your life from any man who tells you that money is evil.

That sentence is the leper’s bell of an approaching looter. So long as men live together on earth and need means to deal with one another – their only substitute, if they abandon money, is the muzzle of a gun.

But money demands of you the highest virtues, if you wish to make it or keep it. Men who have no courage, pride, or self-esteem, men who have no moral sense of their right to their money and are not willing to defend it as they defend their life, men who apologize for being rich – will not remain rich for long.

They are the natural bait for the swarms of looters that stay under rocks for centuries, but come crawling out at the first smell of a man who begs to be forgiven for the guilt of owning wealth. They will hasten to relieve him of the guilt – and his life, as he deserves.

Then you will see the rise of the men of the double standard – the men who live by force, yet count on those who live by trade to create the value of their looted money – the men who are the hitchhikers of virtue. In a moral society, these are the criminals, and the statues are written to protect you against them.

But when a society establishes criminals-by-right and looters-by-law – men who use force to seize the wealth of disarmed victims – then money becomes its creator’ avenger. Such looters believe it safe to rob defenseless men, once they’ve passed a law to disarm them.

But their loot becomes the magnet for other looters, who get it from them as they got it. Then the race goes, not to the ablest at production, but to those most ruthless at brutality. When force is the standard, the murderer wins over the pickpocket. And then that society vanishes, in a spread of ruins and slaughter………………………………..

Money is the barometer of a society’s virtue. When you see that trading is done, not by consent, but by compulsion – when you see that in order to produce, you need to obtain permission from men who produce nothing – when you see that money is flowing to those who deal, not in goods, but in favors – when you see that men get richer by graft and by pull than by work, and your laws don’t protect you against them, but protect them against you – when you see corruption being rewarded and honesty becoming a self-sacrifice – you may know that your society is doomed.

Money is so noble a medium that it does not compete with guns and it does not make terms with brutality. It will not permit a country to survive as half-property, half loot.

Whenever destroyers appear among men, they start by destroying money, for money is men’s protection and the base of a moral existence. Destroyers seize gold and leave it to its owners in a counterfeit pile of paper. This kills all objective standards and delivers men into the arbitrary power of an arbitrary setter of values. ………………

Merry Christmas to all

Do they know it’s christmas or see more (As We Know It) Videos

Do you have the power by Seth Godin

You don’t have the power

A friend is building a skating rink. Unfortunately, he started with uneven ground and the water keeps ending up on one side of the rink. Water’s like that, and you need a lot of time and power and money if you want to change it. One person, working as hard as he can, has little chance of persuading water to change.

Consider this quote from a high-ranking book publisher who should know better, “We must do everything in our power to uphold the value of our content against the downward pressures exerted by the marketplace and the perception that ‘digital’ means ‘cheap.’ …”

Hello?

You don’t have the power. Maybe if every person who has ever published a book or is ever considering publishing a book got together and made a pact, then they’d have enough power to fight the market. But solo? Exhort all you want, it’s not going to do anything but make you hoarse.

Movie execs thought they had the power to fight TV. Record execs thought they had the power to fight iTunes. Magazine execs thought they had the power to fight the web. Newspaper execs thought they had the power to fight Craigslist.

Here’s a way to think about it, inspired by Merlin Mann: Imagine that next year your company is going to make 10 million dollars instead of a hundred million dollars in profit. What would you do knowing that your profits were going to be far less than they are today? Because that’s exactly what the upstart with nothing to lose is going to do. Ten million in profit is a lot to someone starting with zero and trying to gain share. They don’t care that you made a hundred million last year from the old model.

If I’m an upstart publisher or a little-known author, you can bet I’m happy to sell my work at $5 and earn seventy cents a copy if I can sell a million.

Smart businesspeople focus on the things they have the power to change, not whining about the things they don’t.

Existing publishers have the power to change the form of what they do, increase the value, increase the speed, segment the audience, create communities, lead tribes, generate breakthroughs that make us gasp. They don’t have the power to demand that we pay more for the same stuff that others will sell for much less.

And if you think this is a post about the publishing business, I hope you’ll re-read it and think about how digital will change your industry too.

Competition and the market are like water. They go where they want.

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Posted by Seth Godin on December 19, 2009 | Permalink

Starting an online business? are you a team player?

Getting your internet business going carries a number of difficulties which need to be resolved with proper attention.

You will probably be surprised when you run into these because they are so unfamiliar. With this type of business it all starts with a good idea. From that beginning you need a professional website. Keep`it clean and easy to navigate. Your prospects are busy and wont care to waste time understanding your puzzle.

You can’t just toss a new website out there and expect it to succeed overnight. Once you have finished with it you need to work on getting exposure. Just having a cool website doesn’t mean it will get looked at. It won’t get seen unless you work hard to get people to notice it and you really have to work at that.

There are several different things that you can do to grab some attention for your online business. You will find several ideas online if you do a little research about web based marketing.

Of course the first thing to consider is your SEO management . I would suggest hiring a professional or you will never be out there. You can do some keyword research that can really help boost your rankings with the major search engines, but going it alone is quite a task unless you are very web proficient!.

Then you need an email responder to manage your traffic. This is also very challenging. The autoresponders work quite qell yet afterwards you also need to call your prospects and understand what it is they want. A lot of time goes in there! It is so different when you do it as a team and have that support behind you. There are some very good systems out there worth the money instead of the long hours of loneliness filled with anxiety. Mike Dillard´s attraction marketing, CarbonCopypro, MlMpro with Bob Howard, to name the ones I personally know have a  secure and well oiled machine that saves you time and anxiety.  Carboncopy pro does all the work and has the tightest system if you are a beginner: they call it  ”Business in a Box“. if you want to have a peek go to http://bridgetbusutilmarketingpro.biz

An internet based business is a lot of work to begin with no matter what you are told. You are not the only one out there wanting to go this route and the competition is hard. The team playing is rewarding, not only you are not alone but also you are helping others to succeed. It makes the challenge worth while.

Other helps include social networks. Have a twitter account and a facebook account, those are the major ones.  Of course  there are others and it is all good as long as you work on them and keep the networking alive. Where do you think your prospects will be coming from? You don´t want to buy leads do you?  So cultivate your networks. Online marketing is a business of patience and a labour of love. Put your attention into everything you do. No jumping steps here. It won´t work.

Do you have products to sell? If not the gurus I mentioned before do and that also can help for a start. If you have yours, then market them properly. Good ads, relevant documentation, check all your links, nothing is more irrtating that a link that won´t parse.